Sales Conversion

The “Must-Have’s” for Building Your Dealership’s Brand
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Jul 19, 2022

There is A LOT of talk around the auto industry about branding and the need for car dealerships to develop their unique brand. Branding has become the key to success for the top automotive dealers and car sales professionals. As a result, it is what sets them apart from the average car lot and salesperson. […]

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How Your Dealership Can Reduce Salesperson Turnover
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May 23, 2019

Are you burning through salespeople faster than a mid-summer’s wildfire sweeps across a dry field? You are not alone! Salesperson turnover is a reality that General Managers and Sales Managers face all too often. In order to reduce salesperson turnover, we must understand the strain turnover, in itself, has on the day-to-day operations at the […]

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One Primal Emotion Harming Sales Professionals
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Jul 8, 2018

As a Sales Professional, you are expected to create and build authentic relationships with your buyers, which helps with the selling process, but recently, you have found yourself stuck in accomplishing these actions. You have been told by marketers and online articles, that times have changed and the processes we use to use to connect […]

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Productive Personal Branding Without The Need To Hustle
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Jul 5, 2018

The current favorite buzzword used by many salespeople, marketers, and businesses is the word, Hustle. It’s a word that has been around for centuries, but has gained much popularity in both the retail and dealer world. This is most likely due to the change in society that came with the digital age, which is our […]

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Are You Becoming The Invisible Salesperson?
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Jun 30, 2018

Selling is an action often implemented by salespeople to show-off the best qualities of the products and services they sell. Customers are persuaded by salespeople, using rehearsed sales tactics, that their inventory are items they cannot live without. Consumers look at this way of selling to be “salesly,” creating a negative outlook on how salespeople […]

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