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	<title>buildabrand.com &#187; Generative Design</title>
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		<title>Ahead of our time&#8230; with Generative Design!</title>
		<link>http://buildabrand.com/news/2010/01/ahead-of-our-time-with-generative-design/</link>
		<comments>http://buildabrand.com/news/2010/01/ahead-of-our-time-with-generative-design/#comments</comments>
		<pubDate>Mon, 04 Jan 2010 01:38:40 +0000</pubDate>
		<dc:creator>Cara Payne</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Generative Design]]></category>
		<category><![CDATA[Landor]]></category>

		<guid isPermaLink="false">http://buildabrand.com/news/?p=355</guid>
		<description><![CDATA[Buildabrand has already created the design services predicted for the new year in Landor’s 2010 trends forecast, you saw it here first! The report highlights the trends set for 2010 in different markets, including design and predicts the impact this will have on brands. Author Jason Little, creative director in the Paris office of Landor [...]]]></description>
			<content:encoded><![CDATA[<p><span style="color: #000000;">Buildabrand has already created the design services predicted for the new year in </span><strong><span style="color: #000000;">Landor’s 2010 trends forecast</span></strong><span style="color: #000000;">, you saw it here first!</span><span id="more-355"></span></p>
<p><span style="color: #000000;">The report highlights the trends set for 2010 in different markets, including </span><strong><span style="color: #000000;">design</span></strong><span style="color: #000000;"> and predicts the impact this will have on </span><strong><span style="color: #000000;">brands.</span></strong></p>
<p><strong><span style="font-weight: normal;"><span style="color: #000000;">Author </span><strong><span style="color: #000000;">Jason Little</span></strong><span style="color: #000000;">, creative director in the Paris office of Landor Associates writes:</span></span></strong></p>
<blockquote><p><em><span style="color: #000000;">Computers have given rise to a means of creating visual graphics without direct human involvement; designers can set general conceptual parameters and then let the program do the rest. Soon software will be capable of generating every element of an identity system: logo variations, color palettes, imagery, typography, you name it.</span></em></p></blockquote>
<p><em><span style="font-style: normal;"><span style="color: #000000;">Check, Check and Check! </span><strong><span style="color: #000000;">buildabrand</span></strong><span style="color: #000000;"> is already capable of this and we are really excited to see it as a trend for 2010!</span></span></em></p>
<p><span style="color: #000000;">It’s definitely worth a read and nicely rounds up the brands that will stand out in 2010 for each area, so take a look:</span></p>
<p><a href="http://www.landor.com/index.cfm?do=thinking.article&amp;storyid=760&amp;sct=5&amp;s=5&amp;a=29535"><strong>Jason Little on trends in design</strong></a></p>
<p><span style="color: #000000;">We plan to have the design page framed anyway!</span></p>
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