Connect. Sell. Retain. Excel.

Build-A-Brand™ is the ultimate smart self-marketing and branding tool for car dealerships. Your salespeople will create personal connections with your customers in a way that will leave your competition in the rear-view mirror.

Experience Our Demo

Your dealership may not be selling well to all customer types

Dealerships often underutilize the power of a personal brand. Their websites focus much more on advertising the store itself rather than showing off their talented sales staff.

Salespeople can do a great job selling to leads generated for them by the dealership. But they tend to bring little additional revenue from their personal network, existing or potential. In practice, that means that:

What Sales Teams Are Good At

  • Walk-in customers
  • Advertising-based leads

What Sales Teams Miss Out On

  • Repeat customers
  • Referrals
  • Service-Drive Customers
  • Self-Generated Leads
Build-A-Brand makes sure that each valued member of your sales team has a face, a voice and a reputation that really sells—to everyone.

With Build-A-Brand you will…

Make an Unforgettable First Impression

Our flagship digital business cards will give every team member a personalized, shareable introduction tool.

Look Professional And Approachable

Your sales reps will have personal websites that will bring your brand to life online. Design? Some of the most influential people in the industry contributed to the best looking solutions—just for you.

Create Content That Sells

You can make full use of our rich library of blogs and visuals—becoming an authority that people want to buy from has never been easier.

Build Your Reputation With Ease

Your satisfied customers will be your greatest advocates—getting and publishing their feedback will take you just a few clicks.

Stay Connected Automatically

Automated campaigns will surprise your customers with heartfelt notes on their birthdays and keep them up to speed with promo messages.

There Is More Just Round
The Corner…

See All Features We can talk about what we can do forever. Full list of features is just
one turn away.

Trusted by the world’s largest global brands

Build-A-Brand builds your brand… Literally

22,531,314

Social media engagements generated

315,974

Contacts generated

204,456

Customer reviews generated

Gain A Following

Build-A-Brand explained

Software for dealers, built by a Dealer

“Many vendors now want to tweak the software side of dealership because of the increase in direct online sales. But they don’t necessarily know how.

They reach out to software developers that have never run a successful dealership—and the end result is often not great.

Our solution, however, was designed by a dealer. It helped him cut his sales turnover in half and teach his sales reps how to use it too.

Build-A-Brand™ is here to help your people and process get stronger. We believe in the people you believe in.”

Brian Chapman

CEO Build-A-Brand
Dealer Principal
Homer Skelton Enterprises

Unleash Your Team

A test-drive for Build-A-Brand? With pleasure!

Get access to the most complete self-marketing and branding system. It will make prospecting, tracking referrals and following up with customers easy!

Book A Test-Drive